About

I’m Samantha, an Entertainment Management Director whose career sits at the intersection of live entertainment, marketing strategy, and technology — built on a foundation of hands-on experience across venues, agencies, and SaaS consulting.

Experience

I hold a degree in Entertainment Management with a focus in Music Business studies from Missouri State University. I started my career in Springfield, Missouri, as the Marketing Director at the Gillioz Theatre, where I led campaigns, audience development, and promotional strategy for a historic live-venue brand. After moving to St. Louis, I joined Abstrakt Marketing Group and focused on sales operations while becoming a Salesforce certified administrator.

From there I moved into consulting with a company based in Austin, Texas, where I work full time in SaaS consulting — helping organizations implement, optimize, and scale their technology and operational workflows.

Cloud Canvas Consulting

In 2025 I founded Cloud Canvas Consulting and serve as its CEO. We provide IT, web design, graphic design, logo development, and creative direction services to businesses local to St. Louis — bringing the same strategic, client-first approach I’ve honed in enterprise SaaS to the creative and technical needs of growing brands.